The Retro Blog

If I remember correctly, the recipe for Kool-Aid is one packet Kool-Aid, one quart water, and 27 cups of sugar. That’s why it makes me happy to know that in the 50’s it was considered “pure and good” for kids by Parents Magazine. As a child of the 80’s, though, the most striking thing about this commercial is that the animated Kool-Aid man is so calm and pleasant. I almost didn’t recognize him without a needlessly destroyed brick wall behind him.